CES: The Apple-Shaped TV That Apple Might Have Made (In 1999)


CES: The Apple-Shaped TV That Apple Might Have Made (In 1999)

LAS VEGAS — The biggest electronics show in America —  the Consumer Electronics Show (or CES for short) — opens later this week in Las Vegas, but several companies paid big bucks to preview their new wares to the hundreds of journalists at a special preview event on Tuesday evening.

And there, in the middle of the room, was this bright-red Apple TV. Yeah, a high-def, flat-panel TV shaped like an Apple. The question is, what idiot would buy a TV shaped like an Apple?

“It’s unique, it’s fun, it’s apples,” said the flak unhelpfully.

Made by an unknown-to-me Chinese company, Hannspree, perhaps someone thought it might be mistaken for a real Apple TV, made by, you know, Apple? It has a remarkably Apple-like logo on the front (see the pic after the jump). And it does remind you of the old toilet-seat iBooks of old; the transluscent plastic ones with the carrying handle.

But the company was also displaying TVs covered in fur that looked like Polar and Panda bears, so who knows?

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CES: The Apple-Shaped TV That Apple Might Have Made (In 1999)

About the author

Leander Kahney

is the editor and publisher of Cult of Mac, and author of three books about technology culture: Inside Steve’s Brain, the New York Times bestseller about Steve Jobs; Cult of Mac; and Cult of iPod. Leander has written for Wired, MacWeek, Scientific American, and The Guardian in London. Follow Leander on Twitter @lkahney and Facebook.

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Posted in Apple, AppleTV, CES 2010, Humor, News |

  • Demetri

    Wait for it……..wait for it, Law SUIT!!!!

  • http://www.zoomata.com Nicole Martinelli

    Odd that these are being “launched” now — they’ve been around in Europe for years, if not since 1999, probably 2003…

  • iFanboy

    What? ~ these people pay good money to go to Las Vegas… and HUMILIATE themselves?!

    A TV by [the REAL] Apple? This THING wouldn’t even be a scribble in Jony Ive’s sketchbook

  • Brad

    You write about tech products and you’ve never heard of Hannspree?

  • http://www.toxicspark.com Andrew Macdonald

    I agree with the first comment. I see a lawsuit coming to them. The Apple Logo is too similar to Apple’s, and as the article pointed out, its as if this tv has been designed based on the old iBook’s.

  • http://www.flickr.com/photos/cdevers/2591981671/ Chris Devers

    This company has a flagship store near Union Square in San Francisco. I visited a couple of years ago, and they had all kinds of crazy designs, including this Batman one:

    http://www.flickr.com/photos/cdevers/2591981671/in/set-72157605689902892/

    And this one shaped like a teddy bear:

    http://www.flickr.com/photos/cdevers/2592820620/in/set-72157605689902892/

    Etc. In general, “TVs for kids playrooms” seemed to be the market they were trying to corner, though I’m not sure how well it is working — it seemed like we were the only ones in the store, and I almost wondered if they were going out of business.

    But if they’re still around, there must be at least some people buying them…

  • LT

    This tv is not for men it is for women to put it in the kitchen…it’s fun, it’s red….I wish more electonics were made in diffrent colors…not only men use it…we like it colorfull and nice to go with our decoration…for men it’s ok everithing to be black. Not all of us care about brands like apple.

  • Zeeb xxxx

    I think  this tv is GREAT!!! It is new, funky and I really want this for Christmas!! It is just so unique from all the black tv’s. I usually would like something diffferent and this one definetly tickles my peach :)