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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

25 Years of Mac: “Back to the Future II” Product Placement

Here’s an early Mac movie product placement. In the opening minutes of 1989’s “Back to the Future II,” Marty McFly lands in 2015, where hover cars loom, “Jaws 19″ in 3D plays in movie theaters and folks sport layered outfits that only a daltonic could love.

In an antiques store, Michael J. Fox does a double-take over a “vintage” Mac sitting next to other 80s relics like a Dust Buster and a bottle of Perrier.

Found on the excellent Starring the Computer, where James Carter has compiled a few other early Mac movie sightings including “Manhattan Project” and “Star Trek IV: The Voyage Home,” both from 1986.

Anyone remember Mac movie appearances before 1986?

About the author

nicole_martinelli

Nicole Martinelli was born in San Francisco and has lived in Milan and Florence, Italy. Cultish tendencies and love for DIY increased while living on the Old Continent, where tech came late and cost more in Big Mac index terms. She's written for Wired.com, The New York Times and Newsweek, and since 1999 on her site, Zoomata. If you're so inclined, friend her on Facebook or connect on Linked in.

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3 comments

    [...] 25 Years of Mac: “Back to the Future II” Product Placement | Cult of Mac By Robert Hawkes 25 Years of Mac: “Back to the Future II” Product Placement | Cult of Mac. [...]

    Is the second crop there because we couldn’t see the Mac in the first picture?

    Do not forget Short Circuit (1986) – youtube com/watch?v=qPj2Y69p3ks

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