Qualcomm Eats Its Words, Admits Apple’s 64-Bit A7 Chip Is The Future

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Do you remember when a representative for mobile chip maker Qualcomm said that Apple’s 64-bit A7 chip was a “marketing gimmick?” It seemed pretty laughable even at the time. At some point, Qualcomm is going to start releasing 64-bit chips, at which point they’d have to eat these words.

Well, Qualcomm didn’t bother waiting to eat those words. They tied a bib on and tucked in, with Qualcomm now acknowledging that the comments were “inaccurate.”

Over at IDG, a Qualcomm spokesperson said:

“The comments made by Anand Chandrasekher, Qualcomm CMO, about 64-bit computing were inaccurate,” said a Qualcomm spokesperson in an email. “The mobile hardware and software ecosystem is already moving in the direction of 64-bit; and, the evolution to 64-bit brings desktop class capabilities and user experiences to mobile, as well as enabling mobile processors and software to run new classes of computing devices.”

Obviously, Qualcomm couldn’t let these comments stand. They are in the business of making chips, and if they didn’t correct this, they’d have a quote that could be laughingly thrown in their face by their competitors every time they released a 64-bit chip. Remember when Ballmer said the iPhone would be a dud, and how well that worked out for him? Yeah.

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  • Luweee

    That’s funny. Although if I remember correctly, Samsung designed and made the A7 chip. So its Samsung’s achievement and not so much Apple, They just use the thing.

  • Market_Mayhem

    But… but… but Apple doesn’t innovate anymore and Apple hardware is far behind Android hardware and 64-bit processors are useless unless you have more than 4 GB RAM, yada, yada, yada. I swear some of these pundits just love to hear themselves talk and can’t stand to give Apple any credit at all. I know Apple isn’t the first to do everything and some Android smartphone hardware is pretty decent but why is it necessary for people to keep ragging Apple products when surveys say that consumers are pretty much satisfied with using Apple products. The A7 for the time being could be a bit of a marketing gimmick as Apple may not be taking full advantage of 64-bit tech, but when a company is looking towards the future you don’t know what’s useful and what isn’t. It’s almost like saying the transition from horse to automobiles was useless at the time because there weren’t many paved roads. For all we know, Apple could be compiling OSX to run on A7/A8 ARM processors and those devices to use it could already be in the works. That dude at Qualcomm wouldn’t have a clue.

  • Market_Mayhem

    That’s funny. Although if I remember correctly, Samsung designed and made the A7 chip. So its Samsung’s achievement and not so much Apple, They just use the thing.

    Apple designed it, Samsung fabbed it.
    http://en.wikipedia.org/wiki/Apple_A7

  • zviivz

    That’s funny. Although if I remember correctly, Samsung designed and made the A7 chip. So its Samsung’s achievement and not so much Apple, They just use the thing.

    Apple designed A7, Samsung simply manufactured it.

  • RickL

    That’s funny. Although if I remember correctly, Samsung designed and made the A7 chip. So its Samsung’s achievement and not so much Apple, They just use the thing.

    Lol, actually have the correct information before you type something stupid. Samesung builds the Apple DESIGNED chip, much to Apple’s disgust to be sure. no wonder they know exactly what specs are coming in each new iteration of the iPhone….the quicker to copy Apple.

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John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his girlfriend and two parakeets. You can follow him here on Twitter.

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