The Penny Arcade Expo, or PAX, for the initiated, is an annual gaming conference held in Seattle. It was created in 2004 by the authors of the Penny Arcade webcomic, Jerry Holkins and Mike Krahulik, who wanted to go to a gaming show that focused on their own passions: console games, computer games, and tabletop games.
PAX got big, fast. Billed as a celebration of gamer culture, PAX, and spin-off conference PAX East, is more of a giant nerd gathering, contrasting nicely with the hard-pounding media-fest of the Electronics Entertainment Expo (E3) or the academic and developer focus of the Games Developer Conference (GDC). PAX is for gamers, by gamers, of all stripe and affiliation.
So, why are we going? Well, if you’ve been reading the site over the past month or so, we have a new Games section that is looking at this cultural phenomenon through an Apple lens. iOS is by far the biggest disruption to the gaming industry within the last decade, and we want to give you a direct view of the playing field as it happens. PAX is one of the biggest places it’s happening.
So we’ll brave the Seattle public transportation system this Labor Day weekend, baring our delicate immune system to the PAX Pox, to bring you previews of the newest and most upcoming-est iOS and Mac games we can find there. And trust us, there are a quite a few.
To keep track of all our PAX coverage, simply click on the banner above each story we’ll post for your viewing pleasure. We’ll also be on Instagram with a few choice PAX photos each day. Seriously, we’re here for you.
Of course, if you’re headed to PAX, be sure to say hello via email or Twitter; we can go touch a few screens together.