Jobs Tanked Its Opening Weekend

jobs-movie

Hey, did you see Jobs this weekend? If so, you probably saw it alone, in a theater completely empty except for yourself, a single loquacious cricket, and a theater usher sleeping one off. Why? Because Jobs absolutely tanked this weekend.

According to Box Office Mojo, Jobs made an estimated $6.7 million this weekend, significantly less than the $8-9 million estimated by Open Road Films, Jobs‘s distributor.

Although Jobs was only made for $12 million, Box Office Mojo puts these numbers in perspective:

Playing at 2,381 locations, Jobs opened in seventh place with an estimated $6.7 million. While it was never expected to match The Social Network, it’s still very disappointing to note that the Steve Jobs biopic earned less than one-third as much as the Facebook story. This is also one of star Ashton Kutcher’s lowest openings ever—among nationwide releases, it’s only ahead of 2003’s My Boss’s Daughter ($4.9 million).

So these numbers are bad even for a smaller independent film, and even the Cult of Kutcher couldn’t be convinced to come to theaters to see it.

Of course, in an ideal world, movies that suck don’t do well in the box office, and common consensus was that Jobs was a dud. Our own Nicole Martinelli called it “interminable”, Erfon thought “the plot is confusing, the writing isn’t great, Kutcher doesn’t deliver, and the film is overstuffed.” Even Woz slammed it.

What more do you need? Direct to cable with you, Jobs! We’ll all just have to hold out hope for the Aaron Sorkin biopic, coming next year.

  • nvettese

    I did go and see the movie this weekend, and I can tell you that there were only about 10 people in the entire theater. The movie itself, was pretty awful. I read the book, and am looking forward to the movie based on the book, because this movie left out so many important details about the beginnings of Apple, and the beginnings of Steve jobs. Ashton played an okay Jobs. He tried his best.

  • MrsCleaver

    The theater I attended in Dallas, TX was packed. The movie was just great, and people applauded at the end.

    I find the same people who deride the movie are usually the same ones who have derided Apple and Macintosh from the beginning. Critics, like analysts, are mostly worthless. I believe Ashton Kutcher did a great job, as well as the other actors. And though there are holes in the telling of the history, I prefer to believe this is because of budget constraints. The movie is a labor of love, intended for those who love what Steve Jobs was about, and the company he created. Anyone predisposed to dislike the movie will probably do so. The opposite is probably true as well.

    Finally, to whose who, after watching the film, would affirm that Steve Jobs was not always a nice man, I would remind them that humans are flawed. There are few people—certainly not those who have vision, accomplish much and change peoples’ lives for the better—who do not sometimes act badly.

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.

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