Following the rising success of Twitter’s video sharing app Vine, Facebook is set to bring video to Instagram at a press event this Thursday. According to a report from AllThingsD, Instagram’s “video product” will revolve around quickly sharing short clips, although the allowed length of clips isn’t yet known. Vine lets you record up to six seconds per share.
Instagram plans to release a video product this Thursday at a press event at Facebook’s headquarters, according to multiple sources familiar with the matter, marking the first time the robust, 100-million user network will stray from being strictly a photo-sharing app and dive head first into the world of moving pictures.
TechCrunch first reported that Instagram was getting video a few days ago, and AllThingsD is now corroborating.
Vine recently launched an Android client and now boasts 13 million users, which is no small feat for a service that’s only been out since January. Since Vine is video only, the experience is kept simple and not bogged down with features. People have been creating some pretty amazing stuff.
Instagram is already a huge photo service, so it will be interesting to see how it incorporates video. Perhaps Facebook will release a separate app with Instagram’s branding, or video could just be placed in the main Instagram feed alongside stills. That might be a little too convoluted, so I could also see Instagram creating a separate timeline for video within its app.
Does Vine have a new competitor? Guess we’ll see on Thursday.