Here’s What Apple’s iOS 7 Beta Testers Are Reading On The Web


This is the cover of the favorite album of iOS 7 beta testers.

It’s not uncommon to see early versions of upcoming iOS and Mac releases pop up in server logs — we’ve seen occasional blips from iOS 7 and OS X 10.9 for a while now in our own server logs — but what is less common is actually looking over an iOS 7 beta tester’s shoulder and checking out what they’re interested in.

Yet that’s just what mobile site conversion company OnSwipe was able to do, analysing iOS 7 beta tester’s reading habits to get a better grip on what people at Apple are interested in.

A paragraph from Techcrunch’s story explaining what iOS 7 beta testers were most interested in I thought was pretty funny. According to OnSwipe, here’s what Apple iOS 7 beta testers love to read about the most:

• How to buy the best turntable for your money
• How to take selfie videos with Vine.
• Kid Cudi’s latest album, Indicud.
• Apple’s plummeting (but now rising again) stock price.

In other words, except for their vested interest in Apple’s stock, iOS 7 beta testers are essentially techno-hipsters, just like you and me!

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.

(sorry, you need Javascript to see this e-mail address) | Read more posts by .

Posted in News, Top stories | Tagged: , , , , , , |