Cute Cable-Winding Power Plug Comes In Lightning And USB Flavors

Cute and practical, that’s the Itomaki adapter from Softbank. The charger is shaped like a kind of smoothed-off cotton reel, and – surprise – lets you wrap the charger cable around it when not in use.

The charger is for U.S and compatible plugs, with a pair of prongs sticking out of the bottom, and the cable itself (USB or Lightning) springing from the other end.

It also comes in a kaleidoscope of cute candy-colors, which might be the real reason to buy these things – at $36 apiece, plus the pain of importing them from Japan, Apple’s own adapters start to look a little more attractive.

Still, I can see a power strip loaded with a bunch of these, ready to charge anything I can throw at them, and all while fitting in with the tasteful pastel tones of my girlish bedroom decor.

About the author

Charlie Sorrel Charlie Sorrel is the Reviews Editor here on Cult of Mac. Follow Charlie  on Twitter at @mistercharlie.

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