What Apple’s WWDC 2013 Logo Should Really Look Like [Image]


Your heart races as you stare at your Mac’s screen, breathlessly anticipating the browser window loading another time. “If I just hit refresh again, maybe it will work,” you tell yourself. And it doesn’t. You check Twitter to see that your nerdy, developer friends can’t order tickets either.

WWDC 2013 sold out in two minutes. That’s crazy, but it’s true. You missed out.

Perhaps the above image is a more appropriate logo for this year’s WWDC, considering how many saddened devs won’t be able to attend. Apple gives third-party devs its full attention only one time of the year, and that has historically been WWDC. My colleague, John Brownlee, has already explained the reason tickets sold out so quickly. And Apple simply can’t open the conference up to more devs. Better luck next year.

About the author

Alex HeathAlex Heath is a journalist and co-host of The CultCast. He has been quoted by the likes of the BBC, KRON 4 News, and books like "ICONIC: A Photographic Tribute to Apple Innovation." He lives in Lexington, Kentucky. If you want to pitch a story, share a tip, or just get in touch, additional contact information is available on his personal site. Follow him on Twitter.

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