So you wanna be the next Jony Ive and make beautiful and intuitive products that are just like Apple’s? Good for you. But figuring out how to replicate Apple’s design philosophies isn’t all that easy – look at RIM.
To help you out, Online MBA created this two minute video that boils down all of Jony and Steve’s design insights into five bite-sized nuggets. Maybe you won’t invent the next iPhone but if you follow their advice it should at least prevent you from becoming the next Scott Forstall..