When you order an iPhone 5 from Apple’s website the current shipment timeline is 3-4 weeks. Foxconn’s chairman Terry Gou recently said that they’re having a hardtime keeping up with the demand because the iPhone 5 is the most complex gadget they’ve ever assembled.
It doesn’t sound like Apple is able to catch up with the demand for the iPhone 5 in a timely manner, but one analyst at BTIG Research says that supply of the iPhone 5 is “almost in balance.”
In a note to clients on Thursday, Walter Piecyk of BTIG Research claimed that ship times for the iPhone are down to a week at AT&T, Verizon and Sprint. AT&T CEO John Stephens seemed to back up the claims yesterday with his own comments saying that “the supply situation has improved, and we expect it to continue to improve.”
Perhaps Apple is diverting most of the iPhone 5 supply to Apple Stores and AT&T and Verizon stores, rather than replenishing their stock for the online store quicker, as a way to make sure people who come to retail locations have a better experience.
Customers can still order an iPhone from the online Apple Store between 10pm and 4am and pick it up at the Apple Store the next day. This removes frustration for customers and brings them into the Apple Store where they’re more likely to spend more money on accessories.
- Source Fortune