Marketcircle Launches Major Upgrade To Mac/iOS Business Management App

Marketcircle Launches Major Upgrade To Mac/iOS Business Management App

Marketcircle's Daylite is a great Mac/iOS business management platform

Mac and iOS business app developer Marketcircle announced the latest of version of Daylite, the company’s business and productivity management app. The new version, released today, is a major upgrade from previous versions. Daylite is an excellent business management tool for OS X and iOS. It focuses on aggregating all manner of company data, monitoring processes, and helping ensure that business users follow up on leads and opportunities. The new release focuses on increasing performance, workflow, and integration with iOS devices.

Daylite’s dashboard approach to business data and major business, project, and customer management is an excellent fit for a wide range of businesses. Daylite fills several different roles that are generally delivered as standalone applications with limited (or no) integration options. Some of those separate tools include products for the following:

  • Internal and public messaging
  • Shared calendar and contacts
  • Event planning and management
  • Customer relationship management (CRM)
  • Project management
  • Individual and group task management and to-do lists

Daylite also includes a range of reporting and tracking capabilities that allow business leaders and managers to stay on top of trends and business opportunities as well as to track new leads or customers and related follow-up.

The new update is a major upgrade that delivers increased performance, a streamlined user experience, and focuses on Daylite’s biggest advantage – its ability to quickly and easily aggregate a range of data into actionable information. It also expands the capabilities of the Daylite Touch iOS app with a focus on tighter integration with its desktop equivalent. Marketcircle has also streamlined licensing for Daylite and its various components with the new release.

In the effort to improve Daylite, some features that we’re commonly used by customers have been eliminated. Details are available on the product’s upgrade page and in a company blog entry announcing the new release.

About the author

Ryan FaasRyan Faas is a technology journalist and consultant living in upstate New York who has written extensively about Apple, business and enterprise IT, and the mobile industry. In addition to writing for Cult of Mac, he is a contributor to Computerworld, InformIT, and Peachpit Press. In a previous existence he was a healthcare IT director as well as a systems and network administrator. Follow Ryan on Twitter and Google +

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