The Presentation Secrets of Steve Jobs: The Real Deal Behind The Reality Distortion Field
One more thing… Have Fun! Jobs has fun and it shows. Despite relentless planning and hours of rehearsal, sometimes thing go wrong but Jobs doesn’t let the small stuff get to him. Jobs’ clicker failed to advance the slides during a portion of the iPhone introduction during Macworld 2007. Jobs paused and told a very funny story about the time he and friend Steve Wozniak would hang out in Wozniak’s college dorm with a device that would screw up TV signals. It was a glimpse of Jobs the prankster. Most presenters would have frozen. Jobs acted with cool confidence because he’s up there to have fun. It’s not about the slides.
Carmine Gallo is the author of 
