Where Is My App Store Wish-list, Apple?

I’ve been poking around iTunes 9 since yesterday evening (UK time), and there’s some good (app management), some bad (stability issues) and some “beaten repeatedly with an ugly stick until unconscious” ugly (most of the UI, the hideous column nav). But one thing with the App Store refresh within iTunes 9 just baffles me: the lack of wish-lists for apps.

Thanks for not letting me build an apps wish-list, Apple!

Thanks for not letting me build an apps wish-list, Apple!

As shown in the pic, access a song’s menu and you get to add the item to a wish-list. With an app, you can merely ‘tell a friend’. I’m sure owners of the many websites that provide wish-list functionality for the App Store are breathing a collective sigh of relief, but it strikes me a strange and inconsistent that Apple’s not enabling users to store a list of interesting apps for later purchase.

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About the author

Craig Grannell

Craig Grannell is Cult of Mac's designer and an occasional contributor. He also runs iPhoneTiny.com, a Twitter-driven reviews site for iPhone apps and games. Follow Craig on Twitter @CraigGrannell and visit his website, Snub Communications.

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Posted in iPhone Apps, Opinions |

  • http://www.jindofox.com Jindo Fox

    Apple could have implemented wish lists from the start, but I believe they chose not to do so. For them, it’s worth risking the walk-offs in order to grab as many impulse purchases as possible. If you could defer the purchase of a 99-cent game or joke app, would you really come back to it and make a purchase after thinking about it for a little while?

  • http://appsfire.com Ouriel Ohayon

    it’s about time you use appsfire.com :)

  • http://www.iltanzen.it Tanzen

    I totally agree with that, It looks like they forgot to add it in the App Store section, but maybe is related to the fact they didnt revamped the detail page for every App.

    Anyway I think that the wish list is a lot more useful for App Store than Music Store…

  • http://www.snubcommunications.com Craig Grannell

    @Jindo—you’re probably right, but you could easily make the same argument for one-dollar music tracks. In my case, I just forget about apps, so Apple loses a sale, rather than ‘maybe’ getting one later.

  • Tr33

    LOL i have wishlist feature

  • james

    I was trying to find a wish list for apps this morning and googled “add apps to wishlist” and found this blog. I can’t believe Apple left this out.

  • james

    looks like a lot of people would like to see this feature added:
    http://pleasefixtheiphone.com/problems/view/7080

  • BeeF

    Outrageous – yes. insurmountable- no. you can: 1) create a folder eg ‘appsWL’ in browser bookmarks bar. 2) ‘restore’ size a browser (or tab thereof) to run in background while app-browsing itunes. 3) size the ‘restore such that it is just a minimal sliver at top of desktop and set the ‘restore’ size of itunes to reveal just that sliver. 4) ‘restore’ itunes and drag the app name link into the folder- voila. if you can set a browser to ‘always on top’ and set it over an unnecessary place in the left bar of itunes- even better.
    ?Anyone know of how to access the purchased apps itunes product page directly or do we have to do the same as above to reference that info? I’ve looked n looked n been dismayed with frustration… BTW- what the hell is UWT apple…

  • Mirai

    Still does not exist. And surprisingly no one has made an app to remedy it.

  • snowone

    It’s there, just hidden in a sneaky place!!! Click on the menu next to your account name just under search store in iTunes. You should see “account/redeem/wish list/sign out”

    • Kevin

      YES! thanks to Snowone !!!

  • http://www.facebook.com/brunnecc Chris Brunner

    My family buys me iTunes Gift Cards for my birthday, Father’s Day, etc… It would be great to add software from the Mac App Store to my “Wishlist” just like I do in iTunes!

    -Chris
    http://friendsofmac.net