Who Would You Add to Apple’s Board?
Google CEO Eric Schmidt
Apple’s board of directors is a bit light these days. In addition to recently resigned/forced out/exiled Google CEO Eric Schmidt, who is the eye of a hurricane about the notorious Google Voice/App Store rejection/AT&T imbroglio, the company has an internal seat it has kept vacant since the resignation/dismissal/ejection of former Chief Financial Officer Fred Anderson in the wake of the backdating/did Steve or didn’t he/stock options fiasco.
In other words, Apple could add as many as two board members to its strange leadership team, which currently stands as Jobs, Al Gore, Genentech Chairman Arthur Levinson, Intuit Chairman Bill Campbell and the CEOs of both Avon and J. Crew. The ghost of Andy Warhol, despite rumors, does not actually sit on the board.
So who should join this squad? Fake Steve’s had his say, and it’s high time we had ours as well. As BusinessWeek’s Arik Hesseldahl points out, temporary CEO/COO-extraordinaire Tim Cook seems like an obvious addition, especially given his position on Nike’s board, and his value to the company is at this point proven and prominent. He seems like a gimme, particularly if Apple wants him to become the real CEO at some point.
From an external perspective, however, things get much more interesting. At this point, Apple’s board is very light on tech folks. Besides Steve, only Campbell is directly involved in computers, and he’s only on the consumer and small and medium business markets constituted by Quicken and QuickBooks. That said, Apple is running out of friends in technology — virtually everyone is in competition with them in some form or another, which is partially what led to the awkward situation with Schmidt.
Tenuous as their relationship has been in the past (particularly over use of the term iPhone), I would love to see John Chambers, CEO of Cisco Systems, on the board. He’s an incredibly bright guy, a brilliant manager, and he really gets tech and telecommunications without being an Apple competitor in any meaningful sense. Additionally, he has a reputation for remarkable ethics, both personally and across his organization — Cisco was one of the only organizations in Silicon Valley that didn’t have stock backdating issues a few years back. He also gets business customers in a big way.
Chambers is my pick. What say you?
