Apple Makes Going To Your Local Apple Store Much Less Hellish With Apple Store 2.0 App Update

Apple Makes Going To Your Local Apple Store Much Less Hellish With Apple Store 2.0 App Update

Remember that new cheekily-christened “EasyTheft” system Apple was planning on rolling out to its official Apple Store app? The official update is here, and anyone can now try it out!

As part of the Apple Store 2.0 update, customers can now use EasyPay when in an Apple Store to select accessories off the shelves, scan them with their iPhones and then purchase them using an Apple ID without ever having to flag down a sales clerk.

The new Personal Pickup functionality is also pretty neat. If you are planning on swinging by the Apple Store after work and want to make sure you’re in and out of that madhouse as soon as possible, all you do is order the item online through the app and select it for personal pickup. Apple claims the product will then be available for pickup a mere twelve minutes later, and anyone who avails themselves of personal pickup can line jump.

All of the features above are US only. Let’s hope people start using this functionality: it could go pretty far in lowering congestion at your local Apple Store.

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  • kitty13131

    Awesome, now just build an apple store where I live and we’ll be in business.

  • muun

    I hate how a lot of major apple releases are USA only for a month:/

    Even in Canada we are stuck with the stupidity of their inability to own rights to international media tariffs:/

    for once I would like to see them make something fully international at launch before they go spewing their nonsense about how “worldly” they are:/

  • Chris

    I just hope we’ll still be able to pay the old way…

  • CharliK

    You will. And for the higher priced items you’ll have to .

    This was done because they send out these customer satisfaction surveys and over and over and over ad nauseum they were getting ones that basically said “I just wanted to get a freaking iPhone case and everyone was busy and there’s no regular cash register and all the people in the back where like ‘we don’t ring things up we fix things go find someone out there’. So I just left cause I wasn’t going to wait for an hour just to buy a  case.”

  • JimR

    Barking up the wrong tree.

  • Mike

    Or, you could move to a better country?

  • Mike

    Will there be shopping bags supplied for the EasyPay customers?

  • Mike Rathjen

    So Apple services and products should be held back the US, and Canada for that matter, until Apple can provide services in Somalia?

  • CharliK

    Yes. if you want to wait for an available sales person to get you one. 

  • CharliK

    you’re looking at it wrong. You are looking at the fact that it is not fully international at the risk that it might not be fully well functioning. 

    instead of seeing it for what it is. once again using the US as the guinea pigs

  • Mortys11

    Germany is too far

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.

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