OS X Lion Downloaded More Than One Million Times on Launch Day Alone

OS X Lion Downloaded More Than One Million Times on Launch Day Alone

Apple’s eighth major release of the Mac OS X operating system finally hit the Mac App Store on Wednesday, after what seemed like a painfully long wait since it was teased at WWDC in June. Its $29 price tag, coupled with over 250 awesome new features, makes it a ‘no-brainer’ upgrade for anyone using a compatible Mac, and its launch day download numbers certainly prove that.

Apple announced in a press release on Thursday that on day one alone, OS X Lion was downloaded from the Mac App Store more than one million times. Presuming these downloads were all paid for, Apple would have collected more than $30 million from Lion in its first day of availability.

Of course, the abundance of glowing reviews for the new operating system, many of which were published shortly after its release, would have contributed to its popularity. Phil Schiller, Apple’s SVP of Worldwide Product Marketing, said in a statement:

Lion is off to a great start, user reviews and industry reaction have been fantastic.

Lion is a huge step forward, it’s not only packed with innovative features but it’s incredibly easy for users to update their Macs to the best OS we’ve ever made.

One of the things that makes OS X Lion such a feasible upgrade for Mac users is that incredibly reasonable price tag. $29 for an operating system that introduces so many new features is an absolute steal, and maybe something Microsoft should consider when it prices up each and every edition of its next Windows operating system.

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  • kavok

    Yes the question is, were all these downloads UNIQUE downloads?  I know myself I downloaded Lion 4 times because I was having issues with it installing properly.  Others paid for it once and installed it on several Macs.

  • philip Booth

    you also need to take into account the price differences in different countries where apple overcharges consumers by a small amount. this may make up for the people who downloaded it on multiple computers

About the author

Killian BellKillian Bell is a freelance writer based in the UK. He has an interest in all things tech, but most enjoys covering Apple, anything mobile, and gaming. You can follow him on Twitter via @killianbell, or through his website.

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